Market Smarter

Helping Businesses Market Smarter and Create a Culture of Execution

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Market Smarter Not Harder

An Experiential Journey to Create a Customer Focused Marketing Plan

Market Smarter Not Harder CoverMarket Smarter Not Harder, An Experiential Journey to Create a Customer-Driven Marketing Plan, is co-authored by company founder Monique Reece. This business parable, including 50 planning worksheets, will help you create your own marketing plan.

Click here to order the book.

 

Praise for Market Smarter Not Harder

MarketSmarter Not Harder should be an international hit! Its down-to-earth marketing planning steps apply to any geographic region.

Dines Lambrinopoulos
President
European Marketing Confederation

MarketSmarter Not Harder offers a complete, step-by-step method for creating a successful marketing program, and its novelistic style keeps you turning the pages. Crammed with useful examples and worksheets, this book not only explains the elements of a first-class marketing program, it offers the tools you need to conduct one.

Charles Rubin
Co-author. Guerrilla Marketing Online

MarketSmarter Not Harder is full of down-to-earth information that entrepreneurs will find useful. Most owners and managers of small businesses will find the practical information in this book to be helpful in making effective marketing decisions.

Dr. William M. Pride
Professor of Marketing, Co-author of Marketing: Basic Concepts and Decisions
Texas A&M University

Reading this book will be like putting yourself in the hands of a team of expert coaches who will help you grow your business. The advice is substantial and the book is highly readable. A nice bonus is that it is relevant to the information-highway era we have entered.

Jim Cathcart
Professional Speaker, Author of Relationship Selling

On a scale of 1 to10, the P·R·A·I·S·E model of marketing produced a marketing plan that became a 10.5 in results = $$$. Thank you.

Fernando Padilla Fitch
Padilla Fitch Associates, Tijuana, Mexico